Lelen Udayan
Head Of Customer Experience, Mukuru
With 15 years in Sales and Marketing, having worked across industry in consumer goods and retail, my current skill set includes Digital and New Media Marketing, Market Analysis, Forecasting/Revenue Planning, Product Management and Market Research.
While having a passion for people, my analytical background brings with it data led strategies that allow us to have meaningful conversations with customers, research initiatives to understand their requirements, and Omni-Channel customer journey design to meet their needs and drive ROI.
Experience in successfully turning pain points into touch points and driving customer retention, acquiring new leads and taking customers on a journey through to repurchase and drive brand loyalty.