Fernando P Rueda

Founder, Rueda Wine Co.

I am a dedicated professional with a strong academic and financial background. After earning a Bachelor of Business Science in Finance with Accounting and a Postgraduate Diploma in Accounting from the University of Cape Town, I successfully passed the first board exam for the Chartered Accountant (CA(SA)) qualification and CFA Level 1.

I began my career at EY (Ernst & Young). However, I left after one year to follow my passion for wine. I founded Rueda Wine Co. during my post-graduate year. I continued to grow and took the oportunity to follow this career path. We have built a diverse portfolio of local and international producers and established Rueda Wine Co. as a key player in the local wine market.