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ESET® Announces East African Expansion

 

• Bruce Donovan appointed as the East African Area Manager
• Nairobi launch event on Thursday 17th September

11th September 2015: Nairobi, Kenya :
ESET®, a global leader in security software for over 25 years, today announces the opening of their Kenyan office under the management of Bruce Donovan, with a focus on business development, channel sales, marketing and distribution.

Kenya is recognised as the first country in the world to pioneer mobile technology economy and is set to become home to Africa’s ‘Silicon Valley’ as it continues to be the fastest growing centre for innovation across the world. Earlier this year, Kenya’s capital city, Nairobi, was ranked the ‘most intelligent’ city in Africa by the Intelligent Community Forum (ICF) and has become the ‘African Hub’ for some of the worlds’ largest technology companies.

It is estimated that over 26million Kenyans have access to the internet, approximately 58% of the population. ESET® recognises that this number is rapidly increasing as is the need for security software to protect the growing online community from cybercrime.

Through a comprehensive suite of security solutions, ESET® aims to make technology safer - enabling their customers to explore the internet and conduct business freely while avoiding the increasing number of online threats. ESET® provides a secure digital world for individuals and businesses.

ESET® distributes its products and services via ‘Authorised Partnerships’ and are actively seeking Kenyan technology businesses to join their growing partner network. Building strong partner relationships and developing sales channels are a key focus of ESET’s worldwide strategy. Together with multi-lingual international customer support centres and ongoing training for their East African partners, ESET keeps clients protected, and businesses running smoothly.

Bruce Donovan, East African Area Manager said: “We believe that Kenya is key to growth in East Africa. It has a truly unique, vibrant business culture that we are proud to be becoming a part of. Together with our partners, we aim to make ESET® the internet security brand for businesses and consumers in Kenya – and eventually across East Africa.”

Carey van Vlaanderen, CEO ESET® South Africa: “ESET® is the 5th biggest software security vendor in the world, and has already successfully secured major market share in Southern Africa. ESET® are proud to be able to finally offer the same to the East African market.”

Launch Event
To celebrate ESET®’s launch in Kenya, the company will be hosting an exclusive event on Thursday 17th September 2015, between 6pm – 9pm at Dusit D2, Riverside Drive, Nairobi.
-Ends-


Launch Invitation Enquiries:
Bruce Donovan
Tel: +254 20 513 7023/ +254 710 976 122
Email: bruce@esetafrica.com

Media Enquiries:
2020 Marketing
Tel: +254 721 550 213
Email: info@twentytwentymarketing.com

About ESET®
ESET® is a global provider of security software for enterprises and consumers and has delivered instant, comprehensive protection against evolving computer security threats since 1987. ESET’s products rank among the world’s most advanced security solutions, proven by multiple prestigious awards. ESET NOD32 Antivirus consistently achieves the highest accolades in all types of comparative testing, and is the heart of the virus and spyware detection in ESET Smart Security. ESET Smart Security is an integrated antivirus, antispyware, antispam and personal firewall solution that combines accuracy, speed and an extremely small system footprint to create the most effective security solution in the industry. Both products have an extremely efficient code base, allowing faster scanning that doesn't slow down computers or networks. Sold in more than 160 countries, ESET has worldwide production headquarters in Bratislava, Slovakia and worldwide distribution headquarters in San Diego, California. ESET has been a distributed in the Kenyan market for more than 10 years with its offices recently established in Westlands, Nairobi and can be contacted at info@esetafrica.com www.eset.com/afr

 

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